Bangkok (July 2, 2025) – Asset Five Group Public Company Limited (SET: A5), a leading developer of luxury low-rise and high-rise residential properties, announced its business direction for the second half of 2025 with a focus on steady operations, strong financial management, and maintaining profitability. The company is supported by a sales backlog of 730.47 million Baht and plans to launch a new luxury residential project in the high-potential Krungthep Kreetha area, following the successful rollout of VANA Residence and CINQ ROYAL.
Mr. Supachoke Panchasarp, Chief Executive Officer of Asset Five Group Public Company Limited, stated that the company remains committed to sustainable growth through prudent financial strategies. In the first half of the year, A5 saw a decline in its debt-to-equity ratio and maintained healthy operating cash flow. With a sizable backlog poised for revenue recognition, the company is well-positioned to continue driving stable performance and profitability.
As of May 31, 2025, A5’s sales backlog totaled 730.47 million Baht, mainly from its CINQ ROYAL Krungthep Kreetha project, which has already achieved over 98% of units sold in its current phase. Additional revenue is expected from VANA Ratchapruek–Westville and CINQ ROYAL The Eighteen Bangna KM.7 in the second half of the year, further strengthening the company’s cash flow and financial standing.
The company continues to leverage its specialized sales team, who possess deep insight into luxury consumer behavior, to close remaining sales targets and implement tailored marketing activities that stimulate buyer decisions and directly reach high-net-worth customers.
In parallel, A5 maintains a strong focus on cost efficiency—from procurement and construction materials to operational processes—to ensure competitive profit margins over the long term.
“Despite ongoing economic uncertainties and global risk factors in the second half of 2025—such as political instability, trade tensions, and market volatility—A5 has prepared thoroughly with strategic planning and cautious business expansion. Backed by our expertise and deep understanding of the luxury real estate market, we are confident in our ability to meet demand from our target segment under all circumstances and sustain long-term business strength,” said Mr. Supachoke.
Furthermore, A5 is set to launch a new residential project in Q3/2025, a major milestone shaped by insights from customer data. The project is aimed at clients looking to upgrade from the VANA series to homes with more functional space and premium features, yet still at a more accessible price point than CINQ ROYAL. The new brand will feature limited luxury low-rise homes with the highest level of privacy and meticulous attention to premium material selection.
Located in the rapidly growing New Krungthep Kreetha area, the project benefits from excellent connectivity to Rama 9, Motorway, Suvarnabhumi Airport, and Bangkok’s CBD. This strategic location attracts both real demand from homeowners and investment buyers.
To support upcoming development, A5 is preparing to issue a new tranche of debentures in the second half of the year. The fundraising will be used to finance the new project and further strengthen the company’s ability to expand luxury developments in prime locations.
